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WELCOME TO THE CERTIFIED DIGITAL MARKETING PROFESSIONAL PROGRAM (CDMPP)

This short-term program is created especially for beginners, students, and fresh starters who want to learn digital marketing from the basics. You’ll build both theoretical knowledge and practical skills through a simulation-based learning approach, even if you have no prior experience. The curriculum is designed with input from experts associated with companies like Google, Apple, IBM, Dell, Reliance, Cognizant, Xerox, Zycus, and startup founders — ensuring a balance of industry exposure and practical learning.  In the introductory module, you will get familiar with the learning platform, understand our teaching approach, and learn about the student support services available to you. You’ll also get an overview of the syllabus for the upcoming weeks. By the end of this program, you’ll be able to confidently plan and execute basic digital marketing campaigns.

Start your digital marketing journey from scratch! Perfect for beginners and fresh starters to learn, practice, and grow with real projects.

CDMPP_0000_Perfect-for-beginners

Perfect for Beginners

Start your digital marketing journey from scratch, no prior experience needed.

CDMPP_0001_Industry-ready

Industry-Ready

Industry-backed curriculum with insights from Google, IBM, Dell, Reliance, and top startups.

CDMPP_0002_Career-ready-skills

Career-Ready Skills

Learn practical digital marketing skills and kickstart your career or freelancing journey.

Every Month
03 Months
Rs. 15,999/- INR

Online Mode Learning 

Digital Marketing Strategies Program

1 Real-world Projects from Industry Experts

2 Flexible Learning Program

3 Mentor Support

4 Career Services

Contact Us





    Not sure where to start in digital marketing? Let us help you! Join our free demo class and see exactly how easy it is to learn, practice, and start building your career — no experience needed.

    Study Pedagogy

    Certified Digital Marketing Professional Program

    OUR FACULTY

    Explore Mentorship

    Bairapaga John

    Course Mentor Hyderabad, Telangana

    Mr. Bairapaga John, widely known as Digital John, is a digital marketing trainer with 5+ years of experience and a strong presence as a blogger and content creator. He has trained over 5,000 students, delivered 1,000+ sessions, and published 300+ videos to educate Telugu-speaking learners. Recognized with the Best Digital Marketing Blogger Award (2018) and the Vidya Ratna Award, he is committed to empowering aspiring marketers with practical, career-focused digital skills.

    Chirag Dembla

    Course Mentor Mumbai, Maharashtra

    Chirag Dembla is an experienced E-Commerce Manager with a strong background in marketing, engineering, and both online and offline business operations. He has built and scaled his own e-commerce platforms independently, generating global sales across 15+ countries. Known for his strategic approach, continuous learning, and hands-on expertise in marketplace management, Chirag is committed to helping aspiring professionals excel in the digital commerce space. At OCP Academy, he brings practical insights and real-world experience to empower the next generation of e-commerce specialists.

    Debapriya Banerjee

    Course Mentor Kolkata, West Bengal

    Mrs. Debapriya Banerjee is a digital marketing specialist with 5+ years of experience and a strong editorial foundation from her role as Senior Sub-Editor at ABP Pvt. Ltd. She excels in Display Marketing and combines content expertise with practical, performance-focused strategies. At OCP Academy, she teaches in a clear and interactive style, helping learners master real-world digital advertising skills. She also works as a freelance marketer, supporting brands in building a stronger digital presence. Passionate about guiding students, professionals, and entrepreneurs, she contributes to OCP Academy’s mission of shaping job-ready digital talent across India.

    Diptarup Chakraborti

    Course Director Mumbai, Maharashtra

    Diptarup Chakraborti is a seasoned SaaS marketing leader with 20+ years of global experience across startups and large IT enterprises. With expertise in growth marketing, product marketing, and analyst relations, he has launched multiple SaaS products internationally and built high-performing marketing teams. A former Gartner analyst and ex-CMO at L&T-NxT, he now serves as Senior Vice President – Sales & Marketing at Qyrus, driving strategic marketing transformation and business growth.

    Dr. Bratish Sarkar

    Course Mentor Lucknow, Uttar Pradesh

    Dr. Bratish Sarkar is a seasoned French language academic with a Master’s and Ph.D. in French Literature from BHU, Varanasi. A faculty member at Amity University, Lucknow since 2008, he also serves as the Secretary (North Zone) of the Indian Association of Teachers of French (IATF). With strong expertise in literature, communication, and research, he has contributed to several international publications. At OCP Academy, he supports the Foreign Business Language (French) program, helping learners build industry-ready language skills aligned with the academy’s vision of “Learning Today, Leading Tomorrow.”

    Gowardhan Doddi

    Course Mentor Hyderabad, Telengana

    Mr. Gowardhan Doddi is a Digital Marketing Specialist with 13+ years of experience in inbound marketing, email automation, content strategy, and community building. A Mechanical Engineer turned marketer, he scaled his diabetes blog to ₹50,000/month organically and now drives lead nurturing, influencer marketing, and growth initiatives for B2B brands. He is also a passionate mentor at OCP Academy.

    Grandhi Ramesh

    Program Structure Designer Bengaluru, Karnataka

    Grandhi Ramesh,

    An experienced professional with a strong background across Academia and Industry, specializing in Database Marketing, CRM, Operations, and Technology-driven consulting. Having worked with leading organizations such as ITC Infotech, End to End Marketing Solutions, GNFC Ltd., and Brighter India Foundation, brings expertise in marketing, presales, and web solutions. Passionate about training and emerging technologies, and currently associated with OCP Academy as a consultant, contributing to digital marketing content development and strategic program support.

    Kshitij Gupta

    New Delhi, India

    Kshitij Gupta is an experienced Digital Marketing Mentor at OCP Academy with a strong background in performance marketing and brand growth. Having managed digital strategies for 30+ brands, he brings deep industry expertise and practical knowledge across major digital platforms.

    With a results-driven approach and a passion for teaching, Kshitij simplifies complex marketing concepts and trains learners to apply them effectively in real-world scenarios. At OCP Academy, he is committed to developing job-ready digital marketers who are confident, skilled, and prepared to lead in today’s fast-evolving digital landscape.

    Lavina Goyal

    Mentor Indore, Madhya Pradesh

    Lavina Goyal is a postgraduate digital marketing professional and entrepreneur with 9 years of industry experience. She has trained learners across 50+ modules and worked with multiple companies, specializing in SEO, Social Media, Content Strategy, Paid Ads, and Analytics. As the founder of LGDM in Sudama Nagar, she empowers individuals and businesses with result-driven digital solutions. With a strong YouTube presence and a talent for simplifying complex concepts, Lavina delivers clear, practical learning. At OCP Academy, she is dedicated to mentoring learners into confident and job-ready digital marketing professionals.

    Manjiri Maslekar

    Course Mentor Bengaluru, Karnataka

    Mrs. Manjiri Maslekar is the Founder of e-Xpression Training Academy and a seasoned soft skills and gender sensitisation expert with over 20 years of experience. An alumna of TISS Mumbai, she has worked across private, public, academic, and international institutions. Her expertise spans soft skills training, communication, theatre, voice modulation, media studies, and qualitative research. Passionate about personal and professional development, she empowers learners to build strong personalities, enhance communication, and achieve excellence in their careers.

    Naveen Kumar

    Course Mentor Bengaluru, Karnataka

    Naveen is an experienced Digital Marketer and researcher with 8+ years of expertise in building high-performing digital strategies for startups and Fortune 500 brands. He has worked with leading companies like GroupM and Ola, and has managed global clients across the US, UK, ANZ, Middle East, and EU. Skilled in search, display, app marketing, and programmatic advertising, he also consults startups on digital ecosystem development and team training. Naveen holds a B.Tech in Computer Science, an MBA in Marketing, and an Executive Program in Business Analytics from IIM Calcutta. Currently pursuing a Ph.D. in Digital Marketing at VIT, he teaches App Marketing Strategies at OCP Academy, aligning industry standards with real-world applications for learners.

    Nimit Khanna

    Program Structure Designer New Delhi, Delhi

    Nimit Khanna is a Digital Marketing professional with 8 years of experience and has trained over 1,000 learners, including marketers, business owners, and students. Recognized as a top-performing trainer, he brings hands-on, practical expertise from his work as a Digital Marketing Agency Owner. His training approach focuses on real-time execution, clarity of concepts, and consistent learner engagement.

    Prachi Vagal

    Course Mentor Mumbai, Maharashtra

    Ms. Prachi Vagal is a digital marketing expert with 11 years of industry experience and a Master’s degree in Marketing Studies. She is the co-founder of a digital marketing agency, specializing in Digital Strategy and Social Media Marketing, and has worked with both national and international brands.

    Passionate about modern marketing, she believes that “Real marketing does not feel like marketing.”
    At OCP Academy, she contributes as a faculty member and has developed the course Brand Digital Presence & Optimization to help learners build strong digital identities.

    Pradeep Kumar Mishra

    Course Mentor New Delhi, Delhi

    Mr. Pradeep Kumar Mishra is a seasoned Digital Marketing trainer with 10+ years of professional and academic experience. He has trained over 35,000 learners and conducted more than 1,000 industry-focused workshops across leading institutions such as Chandigarh University, MUIT Online, Adda247, Testbook, Safalta, Pear Academy, and more. Holding an MBA and M.Tech, along with certifications from Google, Microsoft, Twitter, YouTube, and Accenture, he brings strong technical expertise and real-world insights into every session. Known for his practical, industry-oriented teaching approach, Mr. Mishra continues to mentor aspiring professionals and help them build successful careers in digital marketing.

    Reetu Bhatia

    Course Mentor Mumbai, Maharashtra

    Reetu Bhatia is an experienced marketing professional with two decades of expertise across brand management, media planning, team leadership, and event execution. With six years of specialization in digital marketing, she excels in social media management, Google Ads, paid media, website optimization, and lead generation for both B2B and B2C sectors. She brings a structured, strategic, and result-driven approach to every project.

    Your Takeaways, After Completing This Course

    1 Learn to clearly and persuasively present digital marketing strategies to employers, clients, and target audiences.

    2 Build a powerful portfolio through hands-on digital marketing projects that enhance your resume and hiring potential.

    3 Develop the ability to implement effective digital marketing strategies in diverse markets and business scenarios.

    Benefits of Certified Digital Marketing Professional Program

    1 Beginner-Friendly: No prior experience required, perfect for fresh starters.

    2 Industry-Backed Curriculum: Designed with insights from experts at Google, IBM, Dell, Reliance, and top startups.

    3 Practical & Career-Ready: Learn essential skills to confidently start your career or freelancing in digital marketing.

    4 Guided Support: Mentorship and student support throughout your learning journey.

    Price

    One Time Payment

    Faster payment with Credit Card, Debit Card, Net Banking, UPI

    39,999/- 15,999/-

    Interest Free EMI Plans
    Faster payment with Credit Card, Debit Card, Net Banking

    1) EMI starts @ Rs. 8667/ Month
    2) EMI options available upto 3 Months
    3)No Credit Card required
    4)Credit Card, We can give you a 10% discount on a one-time payment

    What else do we offer ?

    DMSP_0016_Real-World-projects

    Real-world Projects from Industry Experts

    Apply theoretical knowledge to real-world situations.

    DMSP_0017_Decision-Making-Skills

    Decision-Making Skills

    Get help in developing your own custom learning plan tailored to fit your busy life. Learning at your own pace and reaching target goals on the schedule that fits your life.

    DMSP_0019_Mentorship-support

    Mentor Support

    Our Industry expert mentors guide learners and are dedicated to clearing doubts. Mentoring sessions to motivate and keep the learners on track.

    DMSP_0018_Career-Service

    Career Service

    After learning get access to resume support, portfolio making and LinkedIn profile optimization which will help you to advance your career and showcase your skills.

    Ready to Take Your First Step in Digital Marketing? Let’s Talk!

    “Skill Up. Stand Out.”

    Digital Marketing Tools Covered

    Skills Your Students Will Gain

    This turn-key digital marketing bundle provides students with the opportunities and resources to succeed in a competitive job market

    • Strategic Keyword Research
    • Web Design Basics
    • Content & Digital Strategy
    • Online Advertising & Paid Ads
    • Analytics & Campaign Performance
    • Digital Marketing Fundamentals
    • Social Media Marketing
    • Search Engine Optimization (SEO)
    • Search Engine Marketing (SEM)
    • Email Marketing
    • Targeting & Audience Segmentation
    • Conversion & Landing
    • Page Design
    • Mobile Marketing Essentials
    • Reputation & Brand Management
    • Budgeting & Ad Spend Optimization
    13+ CHAPTERS
    199+ VIDEOS
    500+ Hours
    LIFETIME ACCESS

    Eligibility Criteria

    For Whom

    • This is the appropriate platform for students who want to enter the digital marketing profession
    • Business managers, product owners, entrepreneurs, housewives looking to take their offerings out to the consumer through effective digital strategies
    • Professionals looking to develop skills in digital marketing domain for career growth

    Eligibility

    • Foundation Course: Minimum qualification 10th Pass
    • Level Two Course: Higher secondary pass
    • Professional level course: Undergraduate degree certificate.

    Instructions & Documents to apply

    1 Latest Passport size photo

    2 Government Issued Photo ID Document (For example Passport, Aadhar Card, Pan Card, Voter ID Card, Driving License)

    3 10th Standard Marksheet

    4 10th Standard Passing Certificate

    5 12th Standard (or Undergraduate Diploma) Marksheet

    6 12th Standard (or Undergraduate Diploma) Passing Certificate

    7 Graduation Marksheet (For Student Who Completed)**

    8 Graduation Passing Certificate (For Student Who Completed)**

    9 Post Graduate Marksheet (For Student Who Completed)**

    10 Post Graduate Certificate (For Student Who Completed)**

    Application Process

    Fill up the application form

    100% Live Learning

    Start Any Day

    Certificates

    Sample Certificate – Digital Marketing Integrated Simulation & Certification Program (DMISCP) We are pleased to present a sample certificate for the Digital Marketing Integrated Simulation & Certification Program (DMISCP). This certificate represents the successful completion of a comprehensive program designed to equip learners with practical digital marketing skills, hands-on simulation experience, and industry-relevant knowledge. It serves as a recognition of your dedication and achievement in mastering key digital marketing concepts and strategies, preparing you to excel in the competitive digital landscape.

    Digital Badge for CDMPP

    Learners who successfully complete the Certified Digital Marketing Professional Program (CDMPP) with 80% or above receive a Digital Achievement Badge from OCP Academy.

    This badge recognizes your proven skills in key areas of digital marketing — including SEO, social media, email marketing, and analytics. It highlights your ability to plan, execute, and manage campaigns effectively, making you stand out in the competitive marketing landscape.

    You can proudly showcase this badge on your LinkedIn profile, résumé, or portfolio as a mark of your professional growth and digital excellence.

    About CDMPP

    The Certified Digital Marketing Professional Program (CDMPP) is a beginner-friendly, industry-focused course designed to equip learners with essential digital marketing skills and practical knowledge to succeed in today’s competitive online world.

    The program syllabus is divided into 3 levels:

    1 Level 1: Learn the fundamentals of major digital marketing channels, including search, social media, email marketing, and more.

    2 Level 2: Explore industry opportunities with over 30,000+ jobs available, expected to grow at 25% year-on-year, and understand how to align your skills with market demand.

    3 Level 3: Master marketing analytics and campaign optimization. Build a holistic digital marketing strategy by integrating your knowledge of fundamentals and channels.

    Key Features Of The Program

    1 Case Studies from Leading Brands: Analyze real-world campaigns developed by top brands and Harvard Business Publishing to see theory in action.

    2 Hands-On Campaign Projects: Execute campaigns on platforms like Facebook and Google Ads using the Mimic Pro simulation, gaining practical experience in a risk-free environment.

    3 Expert Mentorship: Learn from India’s leading academics, industry experts, and technology professionals to make your learning experience both practical and engaging.

    Why DMISCP?

    The CDMPP is perfect for beginners and fresh starters who want to build a strong foundation in digital marketing. You don’t need any prior experience — the program is designed to take you step by step, making learning simple and practical. Our curriculum is industry-relevant, created with insights from experts and top companies, so you learn the skills that employers and clients actually need. It’s a short-term, focused program that helps you gain essential knowledge quickly without overwhelming you. With practical guidance and mentorship throughout the course, you’ll gain confidence in applying digital marketing strategies. By the end of the program, you’ll be ready to start freelancing, take on real projects, or kickstart your career in the fast-growing digital world.

    156 Resources Included

    • 25 pre-recorded video sessions from industry experts with quizzes
    • Email Marketing module included
    • Chapter presentations for both instructors and students
    • Auto-graded quizzes for each chapter
    • Optional quiz review slide decks
    • Lesson plans with engagement tips (online-friendly)
    • Case studies with detailed teaching notes
    • Real-world assignment sets (instructor and student versions)
    • Skill-building projects with guided formats
    • Sample academic calendars showing simulation integration
    • Sample syllabus with structure and benefits
    • Video-based case study for applied learning
    • Midterm exam sample with answer key
    • Industry-approved certification exam

     

    PURPOSE OF THIS PROGRAMME

    This online programme will benefit you whether you’re an early-stage professional, a mid-to senior-level management, a consultant, a company leader, or an entrepreneur. This high-impact curriculum, which places a strong emphasis on analytics-based digital marketing, will prepare you to successfully improve campaign ROI if you are:

    1 Are you a marketing or sales professional in the early stages of your career who wants to develop your digital marketing skills in order to advance your career?

    2 Managers in mid-to-senior positions who want to learn how to use integrated digital marketing strategies and best practices to increase reach, conversions, and ROI.

    3 Consultants who wish to establish competitive strategies for their clients by learning about in-demand digital marketing technologies and platforms.

    4 Entrepreneurs and company owners interested in learning how digital marketing methods may help them boost marketing results and expand their businesses.

    5 If you want to work as a digital marketer on a worldwide scale, here is the place to be. We provide a digital marketing course with an international language component.

    6 Communication skills are essential for any career. We also provide soft skill training in addition to our digital marketing courses.

    OCP Academy Ecosystem

    Know About Us

    Learn Real Employable Skills

    Learning high impact industrial skills would increase your chance to attract top companies.

    Project-Based Active Learning

    Learn by doing with real-world projects and hands-on exercises crafted by industry experts leads to real skills mastery .

    Self Paced Learning

    Self-paced learning, helps professionals and full-time students to learn at own custom learning plan to fit your busy life.

    Practice on simulations

    Practice makes you perfect, rigorous practice after learning would sharpen your skills and easy way of learning.

    One-On-One Mentor Session

    Learning is never easy until and unless you get your doubts solved. We have industry experts coach to solve your doubt in real-time.

    Information About the Program

    1 Live seminars, case studies, projects, assignments, simulations, mentorship and self-paced videos are all available to help you learn from the best instructors and industry leaders. photo.

    2 You will be working on real-time industry-based projects to supplement your education.

    3 In most firms, digital marketers are in great demand in numerous areas, and this curriculum attempts to equip you for the same.

    4 This course will include academic rigour and research, as well as real-world industry experience via case studies and project work.

    5 We support learners with soft skill training.

    6 You will be supervised by Digital Marketing specialists in this program, and sessions will be led by professors from across the world and industry executives.

    7 Portfolio building session, Placement skills training.

    8 Self-paced online videos, live virtual classrooms, hands-on projects, and lab sessions make up this certification program

    9 Marketing Fundamentals, Designing Marketing Mix, Preparing the Marketing Communication Plan, and Marketing Analytics are among the subjects covered in this curriculum, as well as an in-depth understanding of many Digital Marketing channels such as SEO, SEM, and email marketing.

    10 We provide one international language add-on course based on student selection.

    Industry Insights

    1 The demand for Digital Marketing professionals have increased by 48% in last one year.

    2 30,000 + jobs available currently in the industry and it is expected to grow at 25% Y-O-Y

    3 A holistic digital marketer should have a panoramic view of various digital marketing mediums that business can use for escalating growth.

    The common Digital Marketing Pathway

    Digital Marketing Roles

      Entry Level

    • Content Creator
    • Content Strategist
    • Creative Assistant
    • Social Media Coordinator
    • Social Media Strategist
    • SEO Specialist
    • SEO Strategist
    • Email Marketing Specialist
    • SEM Specialist

      Mid Level

    • Marketing Data Analyst
    • Community Manager
    • Content Marketing Manager
    • Conversion Rate Optimizer
    • Inbound Marketing Manager
    • Analytics Manager

      Advanced Level

    • Digital Brand Manager
    • Creative Director
    • Digital Marketing Manager
    • SEO/Marketing Manager
    • Social Media Marketing Expert
    • Chief Marketing Officer
    • AVP Marketing
    • Head of Marketing

    Learning Outcomes

    1 Explore how marketing, operations, and human resources interact in real-time delivery.

    2 Demonstrate cognitive understanding of the abilities needed to perform online research and market research, as well as discover, evaluate, and choose digital market prospects.

    3 Applying applicable marketing theories and frameworks, explaining emerging trends in digital marketing, and critically evaluating the usage of digital marketing technologies.

    4 Investigate and assess difficulties related to adjusting to globalized marketplaces that are continually evolving and becoming more interconnected.

    5 Interpret the traditional marketing mix in light of a rapidly evolving and broadening the spectrum of digital strategies and approaches.

    6 Recognize the value of conversion and collaborate with digital relationship marketing.

    7 Analyze ethical and cross-cultural challenges in globalized digital commerce.

    Frequently Asked Questions

    Modules of DMSP

    Understand the fundamentals of online marketing, digital channels, and the modern marketing landscape.

    Understand the fundamentals of online marketing, digital channels, and the modern marketing landscape.

    Learn how to create, manage, and grow business presence on platforms like Facebook, Instagram, and LinkedIn.

    Explore how to optimize websites and improve visibility on Google and other search engines.

    Understand how paid advertising works through Google Ads and keyword targeting.

    Learn how to create engaging, high-converting content that attracts and retains audiences.

    Learn how to run effective online ads on different platforms and measure campaign performance.

    Get introduced to tools like Google Analytics and understand how to track and improve marketing results.

    Combine all digital channels to plan and execute effective marketing campaigns.

    Learn how to build your portfolio, pitch clients, and start a career in digital marketing.

    Learn how to create and manage paid ad campaigns on Meta (Facebook & Instagram) and Google. Understand audience targeting, budgeting, and ad optimization to drive real results.

    Discover how to build a strong brand identity online. Learn how to plan, position, and execute digital marketing strategies that connect with your audience and grow your brand presence.

    By enrolling in our digital marketing course with live projects, you will have the opportunity to apply theoretical concepts to real-life scenarios. This hands-on approach allows you to develop a deep understanding of various digital marketing strategies and techniques while honing your practical skills

    Digital Marketing Strategies Program

    1 Real-world Projects from Industry Experts

    2 Flexible Learning Program

    3 Mentor Support

    4 Career Services

    Contact Us





      OCP Academy, Learning Today Leading Tomorrow

      World’s #1 Premium EdTech Platform for Marketing powered by AI, Data & Simulation Learning. One of India’s leading certification training providers, creating a new-age learning experience where you can continuously learn, develop, practice, intern, compete, and get placed. An immersive and simulation-based environment designed to make every learner industry-ready, confident, and future-proof. We collaborate with top companies and industry experts to deliver AI-driven training and coaching that empowers students, professionals, entrepreneurs, and homemakers to achieve real career growth in the digital era.

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