Referral program
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Module 15 – Customer Journey

Assignment 15.3

Make assignment expectations clear and explicit. Write out the assignment (with title), keeping it to one page whenever possible. See "Assignment Form" for one format and to use as a worksheet. Suggest possible topics, allowing students some options, and the state as questions when possible.

Create Customer Journey Mapping – Students will have to make a Customer Journey of one or more Persona’s, Understand their …

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