1. SEO Specialist/Analyst: One of the most common roles in SEO is that of an SEO specialist or analyst. In this role, you would be responsible for analyzing, reviewing, and implementing changes to websites so they are optimized for search engines. This includes tasks such as keyword research, website analysis, link building, and more. With a background in SEO, you’ll have the skills necessary to help companies increase their online visibility and drive traffic to their websites.