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DIGITAL MARKETING INTEGRATED SIMULATION & CERTIFICATION PROGRAM

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This course includes
Hours of videos

4 months, 1 week

Units & Quizzes

54

Unlimited Lifetime access
Access on mobile app
Certificate of Completion

DIGITAL MARKETING INTEGRATED SIMULATION & CERTIFICATION PROGRAM

Subject Code: Subject Code: 22DMISCP051

Marketing is the steps an organization takes to help the customer
want to buy the product. As companies increase their digital capabilities, a variety of cultural, organizational, and technical shifts need to take place.

OCP ACADEMY

WELCOME TO THE DIGITAL MARKETING INTEGRATED SIMULATION & CERTIFICATION PROGRAM (DMISCP)

Digital Marketing Simulations.

- Adding real-world skills with hands-on experience, Simulator which is used by 88% of MNC, Agencies across the globe

Industry Fit

- Be Industry ready from Day 1, WIth Live Projects, Internships, Competition, Client handling, Mentors Support

Blended Learning

- from Industry Experts, Learning up-to-date concepts by building practical skills & clearing doubts


HIGHLIGHTS OF THE PROGRAM

  • Learn how to align digital marketing strategies with business goals to enhance ROI
  • Analyze how digital channels may be used to improve marketing.
  • Actionable insights will be provided via an industry-focused curriculum and real-world case studies.
  • Learn from renowned MENTORS via recorded videos and live online sessions with global Program Leaders.
  • Apply the concepts of internet advertising in a simulated setting using a real-world situation.

WHAT IS THE PURPOSE OF THIS PROGRAMME?

This online program will benefit you whether you're an early-stage professional, a mid-to senior-level management, a consultant, a company leader, or an entrepreneur. This high-impact curriculum, which places a strong emphasis on analytics-based digital marketing, will prepare you to successfully improve campaign ROI if you are:

  • Are you an early-stage marketing and sales professional wishing to improve your digital marketing abilities to further your career?
  • Managers in mid-to-senior positions who want to learn how to use integrated digital marketing strategies and best practices to increase reach, conversions, and ROI.
  • Consultants who wish to establish competitive strategies for their clients by learning about in-demand digital marketing technologies and platforms.
  • Entrepreneurs and company owners are interested in learning how digital marketing methods may help them boost marketing results and expand their businesses.

COURSE OBJECTIVES:

  • Describe the digital customer's behaviors and methods for contacting customers to increase engagement and segmentation using a digital marketing funnel.
  • In simulated scenarios, plan and conduct search engine and social media campaigns utilizing digital marketing techniques
  • Increase your return on investment and client lifetime value. Measuring the profitability of a company employing digital marketing that is focused on the consumer, a strategy that is in line with the company's objectives.
  • With highly optimized paid advertising campaigns on social media and search engine platforms, you can increase reach, engagement, and conversions.
  • Using in-demand digital analytics metrics and best practices, measure, analyze, and optimize digital marketing initiatives for profitability
  • Discuss the Business Goals, Social Strategy & Metrics that change the global landscape for businesses and other organizations that are driving change in digital marketing.
  • Demonstrate the various tools and applications of digital marketing, as well as the unique nature of digital marketing demand and marketing's impact on businesses working on a global scale
  • This Digital Marketing training module will teach you about many areas of digital marketing and how they fit together to create a coherent and efficient digital marketing strategy.

COURSE OUTCOMES:

  • Explore how marketing, operations, and human resources interact in real-time delivery.
  • Demonstrate cognitive understanding of the abilities needed to perform online research and market research, as well as discover, evaluate, and choose digital market prospects.
  • Applying applicable marketing theories and frameworks, explaining emerging trends in digital marketing, and critically evaluating the usage of digital marketing technologies.
  • Investigate and assess difficulties related to adjusting to globalized marketplaces that are continually evolving and becoming more interconnected.
  • Interpret the traditional marketing mix in light of a rapidly evolving and broadening the spectrum of digital strategies and approaches.
  • Recognize the value of conversion and collaborate with digital relationship marketing.
  • Analyze ethical and cross-cultural challenges in globalized digital commerce

Course Currilcum

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